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What is the most compelling information in a short biography?

Miscellaneous
On social media, it's important to have a very short bio sketch. What information makes such a short sketch compelling (rather than coming across as yet-another-academic)?
What's so special about you? Any talents or unique skills? Those are what should be in your bio.
Add a commentI'd go with quirkiness. If somebody really wants to know about your research or business, they can look elsewhere (on LinkedIn or your personal homepage, for instance) for the details. For a short sketch, just try to be whimsical. But not *too* whimsical.